Labubu is the brand name of a new collectible toy. A bit of a plush doll, a smidgen of a bag charm, they're in the news more and more. Depending on who you ask, they are so ugly they're cute, or they're just ugly. People do agree they are popular, very popular. People are spending absurd amounts of money on these, with comparisons being made to the Beanie Baby craze as folks wonder if Labubus are heading for a similar crash or will be more like Funko Pops and stabilize a bit in the market, sticking around.
Based on storybook characters, they really started taking off around 2019, and one big selling point is that they come in blind boxes, AKA you buy a box and don't know if you'll get a more common or rarer Labubu. This has resulted in a healthy resale market like you see with Pokémon cards (you never know what could be in those packs, after all) and the rise of counterfeits. Kids and adults love them, and I'll admit there is a weird charm. Will they have long-term success or crater? Nobody knows, but I'll suggest that as with any hobby, people should view them as something fun to enjoy as opposed to an investment. That way, whether they explode or implode, at least you can love what you own.
No comments:
Post a Comment