Not too long ago Marvel did a fun mash-up of Wolverine and Ghost Rider that was called Hellverine. It was a bit of a surprise hit during a mini-crossover event. The idea was popular enough that even though Wolverine gave up the demon that made him Hellverine it went and joined with the body of a recently deceased Daken (one of Wolverine's many offspring) resulting in him coming back as the newest Hellverine. There was a solid mini-series with this that did well enough that, "Hellverine," became a now ongoing comic. This one-off idea was shockingly popular and Marvel always wants to milk any idea they can so now they've announced, "Hell Hulk." Yep.
Hellverine made sense in a story and happened organically. Making more Hell-inspired versions of heroes will probably result in diminishing returns. None of that matters, however, so Marvel is going to take the basic idea of something that worked and now we're getting Hell Hulk. The one thing that gives me hope is that he is being introduced within the pages of, "Hellverine," with the person who crafted the original mash-up, Benjamin Percy," bringing us the Hell Hulk. Perhaps Percy even came up with this idea as opposed to Marvel demanding he make more Hell-styled characters? I mean, that is possible but I doubt it.
We get to meet Hell Hulk in issue #6 of, "Hellverine, "on sale this May. Even if I'm critical of the reasons behind this character's introduction I can admit the design is pretty cool-looking. Plus, Benjamin Percy will be writing (as I mentioned) with art by Raffaele Ienco so the comic will at least be entertaining and good-looking!
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